The Berkeley
Consulting Group's
theme statement is
"Collective Wisdom
... Fresh Ideas".
The principles
underlying our
practice of
consulting flow from
these four words.
Teams Create Better
Ideas
The Berkeley
Consulting Group
forms teams to bring
collective [wisdom]
experience and
multiple
perspectives to most
assignments. We know
the value of mixing
skills and
cross-fertilizing
perspectives to
develop fresh
ideas.
Focus on Business
Results of all
Assignments
Clients ask for
consulting support
in various ways. The
reality is that
underneath each
request is a desire
to improve business
performance. As
consultants, we need
to focus on making
that link and
ensuring the project
delivers value in
those terms.
We Believe in
Customization, not
in ‘black-box’
Methods or
Prescribed Answers
To truly help, we
customize consulting
teams and
methodologies to
suit the client's
situation. We have
and use
methodologies but we
are not their
slaves. Methods need
to be customized and
adapted to the
circumstances, not
applied inflexibly
by junior staff
following a manual.
Combining
Facilitated Process
with Sound Thinking
Most consulting
projects ought to
combine sound
thinking or content
with good process or
facilitation. The
two go hand-in-hand.
Both are needed to
create fresh
ideas.
More importantly,
for ideas to get
implemented, they
need to be
collectively
understood and
accepted within the
client organization.
That happens because
of facilitation and
process.
Keeping Current is a
Priority with
Berkeley as a Means
of Keeping Fresh
Our network
approach, with
involvement of
people with other
perspectives and
linkages with other
organizations, is
crucial to achieving
this principle.
Involvement with
Schulich Business
School helps us keep
current with
business academic
research and
thinking. Client and
collegial
relationships around
the world provide
another window that
lets fresh ideas in.
Delivering Value by
Focusing on
Individual Client
Needs and
Maintaining Ongoing
Relationships
The
Berkeley Consulting
Group is small
enough to maintain a
senior focus on each
client and to
customize its work
to those clients’
needs. Client
satisfaction is key
and we are flexible
to changing
situations and
needs. We endeavour
to ensure we deliver
value and not simply
spend the entire
budget available.
Sometimes, we need
to adjust to new
developments and
redirect our work to
priority areas. We
value ongoing
relationships. That
provides
professional rewards
for us. It also
allows us to
leverage the
established
knowledge about a
client’s business
and be able to
provide sound advice
using less time
(which means more
cheaply) on repeat
engagements.
Berkeley Brings
Together Seasoned
Associates with
Sector Specific
Knowledge and Skills
on Assignments
We
value experience and
use junior
consultants
sparingly where
their lower cost is
warranted and only
when senior people
are actively
involved. We value
the wisdom and
judgement that comes
from experience in
consulting and
practice.
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